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Saturday, 3 February 2018

PizzArt food trail by Anchor

Fonterra's leading dairy foodservices segment, Anchor Food Professionals celebrates the festive season with a lot of cheesiness by elevating the pleasures of pizza to a whole new level.
This PizzArt campaign takes the enjoyment of pizza a notch up by infusing global food trends into local favourites. With the meat-endowed-cheese-oozing PizzBurger as one of its main attraction, the other four pizza inventions created by Anchor Food Professionals include an ambitious all-meat-based UltiMeat Pizza, a spin on Chicago's authentic Deep Cheese Pizza, a hearty Cheese Pretzza as well as delicate Pizza Rolls. 
We started our PizzArt food trail in The Chubs Grill at Plaza Shell. The Chubs Grill (non-halal) will be introducing the Ultimeat (RM33.80 per pizza), Pizza Rolls (RM23.80 for 4 pieces) and Cheese Pretzza (RM28.80 for 3 pieces).

For the PizzArt food trail in Kota Kinabalu, we have the Director of Anchor with us throughout the 4 hours.
Director of Anchor, Linda Tan giving speech

Cheese Pretzza
The meat-filled Cheese Pretzza, as the name suggests, incorporates Anchor Cream Cheese, Anchor Shredded Mozzarella Cheese, Anchor Colby and Cheddar Cheese and Anchor Extra Yield Cooking Cream into the dough before it is baked and served with a side of pizza dipping sauce.
The Chubs Grill serves it with salmon inside and it's yum!
Pizza Rolls
The Pizza Roll oozes cheesiness with every bite as it's stuffed with Anchor Shredded Mozzarella Cheese, Anchor Shredded Parmesan Cheese and Anchor Colby and Cheddar Cheese, Masala meat and spinach – perfect for breakfast and as snacks. 
The Chubs Grill serves it with pork and bacon bits and it's cheesy delicious!
Ultimeat
The wholesome UltiMeat Pizza ambitiously features a pizza base made entirely out of ground meat (chicken) deep fried to crusty perfection before being baked with Anchor mixed cheeses on top, great for sharing with loved ones. 

We started the event by completing a 3 minute eating challenge. The fastest finisher wins.
 Yours truly joins for fun as well. Thank God they reduce 1 piece of Pretzza from the plate. The pretzza is so juicy and full of cheese. They also include salmon in the pretzza, with the crispy skin and moist dough, it just kept me continue to eat as fast as I can.
In the end, I finished all 3 Pretzza in at around 2 minutes and won~
My alphabet cutter as the champion!
Charlotte (1st runner up), me, Linda and Ken (2nd runner up)
Foodies unite!
Next, we departed to Mad Ben from The Chubs Grill to our second food trail.

Mad Ben has Pizza Roll and Ultimeat for the PizzArt food trail. They also has a new secret menu that you could order, inquire within to find out! =P
Ultimeat
The Ultimeat at Mad Ben is a bit different from The Chubs Grill by the presentation and also the texture of the cheese. It's a pool of cheese with chicken as the bottom crust.

Pizza Rolls
Pizza roll in Mad Ben made with beef jerky and special spicy made sauce.

Mad Ben Café will be introducing Ultimeat (RM45) and Pizza Rolls (RM18).

Linda Tan said, "These inventive pizzas under PizzArt were conceptualized and created by our own Anchor Food Professionals' Hot Cooking Chefs. These pizzas can only be made by kitchen crew with advanced culinary skills, and in restaurants with pizza ovens." 

Together with outlets in Peninsula and East Malaysia, Anchor Food Professionals will be introducing these creations through a nationwide campaign from December 2017 to early June 2018.

The artisanal pizzas will be available at  The Chubs Grill and Mad Ben Café in Kota Kinabalu, Sabah, Osome Wood Fired Pizza in Kuching, Sarawak, Chillax Café & Bistro in Miri, Sarawak and Bistecca & Bistro in Sibu, Sarawak. 


 
Let me know how was your experience!

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