Staying true to its commitment of fulfilling the
voice of its consumers, Domino’s Pizza is now serving and delivering its delicious
freshly baked pizzas in Kota Kinabalu, Sabah. Its opening in Sabah recorded a
milestone for Domino’s Pizza in Malaysia and Asia Pacific. Domino’s Pizza
Malaysia is ranked the 15th largest market in the world as well as the 5th
largest in Asia Pacific.
The grand opening was officiated by Steve Pizziol, Vice President,
International, Asia Pacific Region, Domino’s Pizza International, together with
Dato’ George Ting, Executive Chairman, Domino’s Pizza Malaysia & Singapore
and Ba U Shan-Ting, Chief Executive Officer (CEO), Domino’s Pizza Malaysia
& Singapore. Also present were senior representatives from Domino’s Pizza
International and Domino’s Pizza Malaysia’s
senior management and team.
The new store located in
Riverson, Kota Kinabalu marks the third store in Sabah following the opening of
its first two in Bundusan and Inanam. The much anticipated Domino’s Pizza opening
in Sabah was welcomed with open arms and overwhelming response by its fans.
Ba U Shan-Ting, CEO of Domino’s Pizza Malaysia
& Singapore said, “We are truly humbled by the support shown by our fans here.
We definitely felt the warm welcome from Sabahans especially with our record
breaking opening day. The first store marked an all-time new record for the
highest number of sales for opening week of a new store in Asia Pacific this
year. On top of that, we also broke Malaysia’s record for best opening week in
the past 20 years! All the hard work in setting up of a new market was well
worth it with such fantastic response from our consumers.”
“Our opening in Sabah does not only mark our
entry into here but it reflects our promise of ‘It’s All About You’, our
customers. We have always had our sights set on Sabah and our fans reminded us
that they were ready for us here. Prior to our opening, we had invested a
substantial amount of over RM4 million to undertake market analysis,
infrastructure, talent and technology development to ensure our preparedness
and smooth operations in delivering quality service and products in Sabah. Thanks to our supportive customers here, we
are excited to announce that Domino’s Pizza will be opening two more stores in
Sabah by end of the year and we aim to open our market in Sarawak in the next
two years. This is all in line with our target of hitting 300 stores in 2020.”
Domino’s Pizza Malaysia has grown from strength to strength since it began operations in Malaysia more than 20 years ago. With the opening of its latest store, Domino’s Pizza is available nationwide with 227 stores and counting.
During his speech, Steve Pizziol, Vice President, International, Asia Pacific Region, Domino’s Pizza International said, “Malaysia is an exciting and vibrant market and the introduction of the new Domino’s Pizza store in Sabah in very much in line with our global expansion plans. Congratulations to the Domino’s Pizza Malaysia team for sustaining a great momentum in continuously growing the market. This demonstrates the team’s strong capabilities in developing a well-balanced international brand with solid local insights and understanding.”
Domino’s Pizza’s success in
Malaysia is driven by its commitment in providing great value and service to
its customers while enhancing the lives of its customers, employees and the
community. Leveraging on innovation and technology, Domino’s looks forward to
enhancing its Domino’s experience through targeted customer service and a host
of new introductions as it rolls out its newly launched brand promise, It’s All
About You.
In conjunction with the introduction of Domino’s Pizza in Kota
Kinabalu, and living up to the spirit of It’s All About You, a special partnership
with MASWings was formed to create the first ever Domino’s experience on flight
as well as to extend deliveries to remote towns in Sabah. Leading up to the
official opening, Pusat Jagaan Anak-Anak Yatim Rumah Al Yakin in Sandakan were
among the first to try out Domino’s Pizza for the very first time. The
initiative marks a clear representation of the brand’s promise in creating
memorable experiences for its customers and the community. The Domino’s
MASWings flight, decked out in Domino’s logos and branding was especially
arranged to fly the pizzas from Kota Kinabalu to Sandakan. In Sandakan, these
pizzas were then personally delivered to the children to enjoy!
Kendrick himself came all the way from KL to KK just to attend this grand opening! Glad to see you again.
KK Influencers unite! Mei Tzeu, Mas , Curious Traveller
Children colouring competition, these kids are well prepared with their own tables and colouring kit.
Pizza eating competition, fastest eater wins for the team! Hot cheesy pizza, Edgar was having the time of his life getting burnt by pizza while eating as quick as possible.
Pizza making demonstration, step by step guide, really learnt a lot about pizza making inside of Domino's. He can even fly the pizza dough!
Photobooth! My favourite activity here - we get a lot of props to take photo with.
Era FM crew was on stage with pizza eating, quizzes and also fun activities for everyone.
Thank you Mei Tzeu for the invitation <3
Trying their banana sweet pizza.
Special live band performance and they are so good!
Main act of the night - Jonathan Tse
Domino's got talent, this kid was so cute!
All kinds of talents which includes singing, beatbox and dancing
Jonathan even sang his unreleased songs for us. Crowd interaction was superb. We get to sing along to his tunes.
Watch my
FB live video
Did you notice his super cool hollow guitar? Another video
here
Once again, Congratulations Domino's Malaysia for making it into East Malaysia.
Hi Sherrie!
ReplyDeleteOverall it was fun indeed! I enjoyed the banana kaya so much! haha
ReplyDeleteMyra | The Grey Lines Between